Bridget Scarr is a revered writer and a successful producer. Over the years, she has been delivering exceptional content in diverse segments of entertainment. She is the founder of Colibri Studios. Earlier in her career, Bridget worked as a TV producer where she helped many people bring their ideas to life. However, she decided to shift her career and venture into the creative and development process. Colibri Studios is now a home for her ideation. Through Colibri, the outstanding producer creates content ranging from digital content, augmented reality, interactive exhibition, to virtual reality. Before implementing an idea, Bridget considers how she can incorporate technology to bring reality to viewers. In addition, she evaluates the feasibility of the idea and the development process involved. The evaluation process helps her to deeply understand what is needed and who she needs to work with to realize the idea.
Speaking to ideamensch about her current project on augmented reality, Bridget Scarr explained that the project allows users to connect with history through stories told by the people who lived through them. The project incorporates factual and scripted elements to create reality for users. To bring this idea to life, Bridget said that she needs an extensive knowledge on history and evocative landmarks to use in narration. She gathers real stories from primary sources and finds the right team to work with to make the idea a reality. She mentioned that the technology of virtual reality is helping producers to develop unlimited possibilities, which are educative and evoke emotions. Bridget Scarr boasts of an extensive experience of over 15 years in the production industry. As a seasoned executive producer, she has worked in advertising, animation and television. She has led creative and technical production output teams in creation of various contents, including drama, entertainment, children’s animation, factual entertainment and lifestyle.
At Colibri, Scarr is in charge of content development, strategy and partnerships. She is also a partner and managing director of Pollen Creative Media, a company that she helped to expand from 5 workers to over 200 employees. Through Pollen Creative Media, Bridget and her partners have developed award-winning content for broadcasters and brands in digital media, branded content and advertising. She also co-founded @livRe VR, a venture that uses experiential engagement to enable viewers to live their realities. Her successful career is a result of a fascinating blend of skills in digital media, strategic partnerships, virtual reality, brand communication, partnership marketing and project planning.
To learn more, visit http://bridgetscarr.com/.